With revenues of over U$2.9 billion and presence in 54 territories around the globe, Garmin realizes that it is important to have the right mix of channel partners, products and tools available in each territory to provide product support. The extensive ranges of products serve many industries including Marine, Outdoor, Automotive, Sports and Wellness. Garmin’s products are tools that are suited to developing economies where infrastructure requirements are extensive and mapping out of new boundaries, roads, waypoints are key to the countries expansion. Its range of outdoor handheld devices are used in sustainable farming to acquire information to plot out a field, calculate the area coverage for planting seedlings or determining the land gradient of a farm. They are also used in surveying and construction to mark waypoints and capture GPS recorded data with some devices having a built-in camera.
Garmin has a range of wearable tech health and wellness watches that are smart devices and can connect to multiple platforms and mobile operating systems. Consumers want to track certain behaviors like sleep, steps, calories, heart rate, and general personal data. All this data is recorded by a Garmin watch and later displayed on a smart device through the Garmin Connect App. Data received on the smartphone like text messages, calendar alerts, emails, can also be displayed on the watch. Large telco organizations are adopting wearable tech as a value-add offering to their customer base.
Garmin’s Sports and Fitness products are also used by top runners, cyclists and multisport athletes around the world.
The CEO of Garmin Sub-Saharan Africa invites you to meet with the trade delegation in Lagos, Nigeria the first week of December 2016. The purpose of the trade delegation is to engage with prospective business partners in West Africa who have strong distribution and/or reselling capabilities.
Garmin will host discussions on West African business opportunities to resell, distribute and service its wide range of GPS products and solutions. To register for a meeting email directly: TradeDelegation@Garmin.co.za.